Monterey County Tourism Matters
Tourism is one of Monterey County’s most powerful economic engines, supporting more than 27,600 local jobs and generating over $3.1 billion in visitor spending each year. With 4.3 million annual visitors, the industry fuels essential public services—from road maintenance and recreation to public safety—through more than $310 million in state and local tax revenue. Every trip taken in Monterey County strengthens our communities, supports small businesses, and enhances quality of life for residents across the region.
Information provided in partnership with See Monterey
