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  • Photo Credit: Portola Hotel & Spa
  • Photo Credit: Pebble Beach Company


We are Monterey County's only organization advocating exclusively for the interests of those working in hospitality and tourism.

The Voice of your hospitality community

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MCHA News & Happenings

  • Women at a women's leadership conference

    MCHA training programs position hospitality professionals for success

    Andrea Ferrara joined the Embassy Suites by Hilton Monterey Bay Seaside in 2009. She viewed her new front desk job as a temporary post-college stop, but six months later, the hotel offered her a group rooms coordinator position. Ferrara enjoyed the work, and more promotions followed. Within five years, she became the property’s director of sales and events.

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    GAC 2023 Goals

    The MCHA Government Affairs Committee goals have been updated to reflect relevant current issues and needs of our industry, including: water, workforce housing, childcare and ongoing relationships with MCCVB and local officials/organizations. Click below for an overview of how MCHA will advocate to support the industry throughout 2023.

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Partner Spotlight

Monterey County Convention and Visitors Bureau

Tourism is the driving force of the Monterey County economy. It is critical in generating funds to support Monterey County’s schools, roadways, emergency services and other County-wide infrastructure improvements. Monterey County Convention and Visitors Bureau (Monterey County CVB) is the leader in growing and sustaining travel throughout the County by inspiring responsible, high-value overnight visitation.

Monterey County CVB’s success is unified with MCHA, the bond is essential to tourism growth and economic benefit to the community. Together, our organizations help create jobs, fill restaurants and shops, sell attraction tickets and fuel critically important tax revenues and improve the quality of life for residents.


MCHA is proud to partner with the following organizations and sponsors.
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© 2023 Monterey County Hospitality Association. All Rights Reserved.
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